Show Your Local Business Some Love At Little Italy’s Small Business Saturday!

Little Italy invites you to show your local businesses some love this Small Business Saturday, November 25th!

After all, who couldn’t use a little retail therapy in in one of San Diego’s finest neighborhoods?!

Every year, Little Italy businesses tap into the power of the national Shop Small® movement and encourage residents to shop small on Saturday. On this laid-back, retail-therapy event, stores throughout Little Italy will also leave their doors open later, and offer special deals and discounts for this eventful day.

Loving our wonderful city means loving the local businesses that give it character and provide jobs. That’s why the Little Italy Association encourages you to go out after all of the onlineBlack Friday sales to support the tiny, independently-owned boutiques, art galleries, shops, and other businesses right in your own backyard.

Take a break from the malls for the day and come support your local businesses in Little Italy!

See you there!

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