Naturally Rising: San Diego’s Spotlight on Sustainable Startups

The Naturally Rising Competition returns for its fifth year, and it’s shaping up to be a can’t-miss event for anyone passionate about San Diego’s natural products scene. Naturally, San Diego will bring the city’s most promising sustainable brands to the spotlight at Building 177 in Liberty Station.

Naturally Rising Competition

Celebrating San Diego’s Most Purpose-Driven Brands

This year’s Naturally Rising finalists are leading the charge in innovation, clean ingredients, and social impact. Get ready to meet:

  • Chasin’ Dreams Farm – Addictive sorghum puffs made without corn, gluten, or artificial anything
  • Fierce & Kind – Bold, small-batch spirits that give back 25% of profits to underrepresented communities
  • Mooski Snacks – Soft, chilled oat bars with clean ingredients and a refreshingly real taste
  • Nonaste – Deep-cleaning gear detergents for active lifestyles
  • Recoup Beverage – Gut-friendly sparkling drinks packed with prebiotics, ginger, and electrolytes

These Naturally Rising Competition finalists will pitch live to a panel of expert judges for a prize package designed to accelerate their growth—with over $150,000 awarded to date.

Naturally Rising Competition

More Than Just a Pitch Competition

Expect a vibrant evening of community and connection with 350+ founders, investors, and foodies.

Sip and sample your way through the event with complimentary drinks and bites from local vendors, vote for the People’s Choice Award, and take home a curated goodie bag filled with product samples and exclusive offers.

Naturally Rising Competition

See you there!

Join Naturally San Diego and be part of celebrating the brands shaping the future of food, drink, wellness, and sustainability. Let’s raise a glass (or a gut-healthy mocktail) to the future of conscious consumption.

📅 Thursday, April 24 | 4:30 PM–7:30 PM
📍2875 Dewey Rd, San Diego
🎟️ Tickets and info can be found here

See you there, San Diego!

Share This Event
Event Details
  • Start Date
    April 24, 2025 4:30 pm
  • End Date
    April 24, 2025 7:30 pm
  • Status
    All done
  • Venue
    • Building 177
  • Address
    2875 Dewey Rd, San Diego, CA
  • Tickets
Event Map
The Latest
Jack White Live delivering a night of rock and roll
Jack White is hitting the road again, and Del Mar is getting a stop on the tour. Known for reinventing rock and roll on his...
Crowds soaking up the creativity at Alley Cat Art Fest
Check out this week’s Things to Do in San Diego This Weekend and make your plans! Watch incredible athletes compete at the U.S. Open Adaptive...
top concerts in san diego this week
Here are the top concerts in San Diego this week! Catch post-punk pioneers Public Image Ltd, genre-blending electronic duo Thievery Corporation, hometown rock favorites Pierce...
San Diego Tijuana International Jazz Festival
Discover the magic of the San Diego Tijuana International Jazz Festival, where jazz bridges cultures in a vibrant four-day celebration.
The Craving is ThereSanDiego's weekly guide to what's worth eating and drinking in San Diego right now. Every Tuesday, we surface new restaurant openings, standout happy hours, limited-time menu specials, and upcoming food events across the city - so you know what's happening before everyone else does.
Yokai Masquerade
Celebrate Halloween at the Yokai Masquerade. Dress as your favorite Yokai and enjoy a night of fun, performances, and folklore.
Event Details
  • Start Date
    April 24, 2025 4:30 pm
  • End Date
    April 24, 2025 7:30 pm
  • Status
    All done
  • Venue
    • Building 177
  • Address
    2875 Dewey Rd, San Diego, CA
  • Tickets
Upcoming Events
MANIA The ABBA Tribute bringing the magic of ABBA to life at The Magnolia
February 10, 2027
7:30 pm
  • The Magnolia
If you’ve ever wanted to relive the magic of ABBA live on stage, MANIA: The ABBA Tribute is as close as it gets. The world’s...
Ales N' Rails bringing craft beer and trains together
November 21, 2026
6:00 pm
  • San Diego Model Railroad Museum
Craft beer and model trains are teaming up again for Ales N’ Rails, and tickets are officially on sale. This annual evening at the San...
November 1, 2026
12:00 pm
  • San Diego Museum of Art
The San Diego Museum of Art is throwing a taco party in its sculpture garden, and honestly, it’s one of the most fun things on...
Yokai Masquerade
October 31, 2026
6:00 pm
  • Japanese Friendship Garden
Celebrate Halloween at the Yokai Masquerade. Dress as your favorite Yokai and enjoy a night of fun, performances, and folklore.
Halloween at the Station
October 25, 2026
12:00 pm
  • Ingram Plaza
Liberty Station is throwing its annual Halloween bash, and it’s free, family-friendly, and packed with enough activities to fill your whole afternoon. Costumes are strongly...
Event Search: