Casero Taqueria And Urban Plates Founders Partner To Open Pure Taco

The co-founders of Casero Taqueria, Clayton Wheeler and Craig Applegate, and Urban Plates co-founder, John Zagara have partnered on a new concept called Pure Taco. Located in Carlsbad Village (2742 State Street, Carlsbad), across the street from Campfire Restaurant, Pure Taco will open late July 2021.

Pure Taco is a fast-casual, modern American taqueria with a globally flavored menu, hand-pressed tortillas, specialty margaritas, and local beers on tap. Influenced by the vibrant multicultural fabric that makes up America today, the light and airy space features bold, funky colors and a mixture of retro and contemporary art, as well as a central bar that seamlessly connects the restaurant’s interior and patio.

The menu features traditional tacos, such as chili-rubbed pastor, grilled steak and fish, as well as unique combinations that draw inspiration from global flavors and use Pure Taco’s hand-pressed tortillas as a canvas, including Korean Pork Bo Ssam Tacos, Pho Beef Tacos and Ahi Poke nachos.

See you there….and stay healthy, San Diego!