Sixto Diaz Rodriguez, known professionally as Rodriguez.
He is a Mexican & American singer-songwriter from Detroit, Michigan. His career initially proved short lived in the United States, but unknown to Rodriguez his albums became extremely successful and influential in South Africa. According to the film-makers of the documentary about him, Searching for Sugar Man, sales of his records outnumbered those of Elvis Presley in South Africa. It was incorrectly rumored there that he had committed suicide.