NOVO DIA, San Diego’s Newest Wellness Experience, Debuts In La Jolla

The organizers behind San Diego-based event company, Pineapple Live, have announced the arrival of the NOVO DIA Wellness Experience event, an immersive wellness, art, and food experience in the reclaimed Museum of Contemporary Art in La Jolla on Saturday, October 1.

A full-day spiritual journey

Wellness enthusiasts from all over the county will gather at one of La Jolla’s most iconic event spaces for a full-day spiritual journey including yoga classes of all levels, sound bath, breathwork, guided meditations, reiki, workshops, and more from San Diego’s favorite studios and spas and well-known instructors.

Nourishing revitalizing organic juices and a mocktail bar carefully crafted by the Museum’s exclusive vendor will be available all day.

“For me, NOVO DIA represents a chance to truly reset,” said Igor Lascani, founder of Pineapple Live and NOVO DIA. “We started approaching the wellness industry with experimental events after the pandemic when – in the middle of true chaos – we found an opportunity to reinvent ourselves and what we do. The inability to produce live music events (Pineapple Live’s specialty) and the current health crisis motivated us to create something that would expand the human mind and heal the human body.”

“With a full day of workshops and classes that some of our community has yet to experience from the city’s finest wellness studios and spas, all in such a beautiful location that offers a huge art component, I know that our guests will leave the event feeling fueled and ready to continue on with their lives in a more mindful and healthy way.”

Novo Dia Wellness Experience Available in Four Levels

Anyone looking for a day of wellness while absorbing panoramic coastal views and inspiring art that moves the mind, body, and soul to an open place have an option of experiencing at four different levels:

  • Soul Pass, $50 – includes one class or workshop, sponsor expo access, museum galleries access.
  • Connect Pass, $80 – includes three class or workshop, sponsor expo access, museum galleries access.
  • Expand Pass, $120 – includes unlimited opportunities to attend any class or workshop, breakfast, mocktail, juice and snack bar, sponsor expo access, museum galleries access.
  • Elevate Pass, $250 (VIP experience) – includes unlimited opportunities to attend any class or workshop, all food and beverage, valet parking, private lymphatic or body massage or private reiki, a separate lane for faster event access, VIP swag bag, sponsor expo access, museum galleries access.

Info and Tickets

To purchase tickets, click here. Registration for classes and workshops will be available three weeks prior to the event.

For more information on NOVO DIA Wellness Experience, please visit the website here or follow them on Instagram. For more information on Pineapple Live, click here or follow them on Instagram.

See you there, San Diego!

Share This Event
The Latest

San Diego Loyal 2022 Fan Appreciation Day Presented By Rocket League Set For Sunday, October 9

SD Loyal Soccer Club announced today its 2022 Fan Appreciation Day, presented by Rocket League, set for Sunday, October 9 at Torero Stadium when the club…

Batter Up! InterContinental San Diego Hosts Home Runs For Homelessness

The InterContinental Hotel San Diego, in partnership with The San Diego Harbor Police Foundation, is hosting Home Runs for Homelessness on Saturday, October 22 to…

City Tacos Sells Three Millionth Taco

City Tacos, a Mexican eatery founded by Gerry Torres in North Park in 2014, last week surpassed three million tacos sold in San Diego County. The…

Fun Goes All Day At Pacific Beachfest

Come see what all the excitement is about. Pacific Beachfest is San Diego’s premier beach festival located in the heart of beach town: Pacific Beach. View this post on…

Collaborative Outdoor Venue, The Gärten, To Open In Bay Park In October

San Diego’s growing demand for outdoor venues and adventurous drinking and dining options will soon be met with the opening of The Gärten, an expansive…

Event Details
  • Days
  • Start Date
    October 1, 2022 9:00 am
  • End Date
    October 1, 2022 2:00 pm
  • Status
  • Location
  • Venue
    • Museum of Contemporary Art San Diego
  • Address
    700 Prospect Street
  • Tickets
Upcoming Events
Monster Jam 2023 Debuts At The New Snapdragon Stadium
January 7, 2023
2:30 pm
  • Snapdragon Stadium
This. Is. Monster Jam™! The most unexpected, unscripted and unforgettable motorsports experience for families and fans in the world today returns to San Diego with...
Snow N Glow Holiday Festival At Del Mar
December 8, 2022
4:00 pm
  • Del Mar Fairgrounds
There will be snow tubing, millions of holiday lights, and even private igloos!
Sample 100 Wines And A Whole Lot More At Uncorked Derby Days 2022
November 12, 2022
1:00 pm
  • Del Mar Thoroughbred Club
Join us at Del Mar Thoroughbred Club for Uncorked: Derby Days 2022 and sample over 100 wines from across the globe, plus enjoy live horse...
Annual San DieAnnual San Diego Made Holiday Market Is Back At JULEP This Novembergo Made Holiday Market Is Back At JULEP This November
November 12, 2022
11:00 am
  • Julep Venue
The annual San Diego Made Holiday Market is back at JULEP Venue in Little Italy, Saturday, November 12 and Sunday, November 13. This handmade shopping...
Wheel of Fortune LIVE! North America Tour Stops By San Diego
November 6, 2022
3:00 pm
  • Harrah’s Resort SoCal
Wheel of Fortune LIVE!, an all-new theatrical experience, is going on tour across North America. The all-new live stage show is the one-and-only way fans...
Event Search