New Brunch Spot, Madi, Opening In Normal Heights
Meet Madi. Fresh-faced and vibrant, yet cool and sophisticated, Madi, is the little sister restaurant to Madison on Park.
Located in San Diego’s Normal Heights neighborhood and set to open in late July, Madi will serve brunch seven days a week, featuring an all-day menu of breakfast and lunch, mimosas and wine, and a grab-n-go coffee and pastry counter.
Like your bestie’s house, Madi is a place to visit for any and every occasion, and each experience is exactly what you need it to be: a buzzy weekend brunch with bubbles, a morning breakfast meeting, a quick mid-week lunch, or leisurely meal on the patio over a glass of wine…or three.
The Madi Menu
Rooted in vibrant and fresh California cuisine, the menu puts a playful Mediterranean twist on west coast ingredients, creating an inventive brunch experience that offers the best of both worlds: balanced sensibilities and sweet and savory indulgences.
Designed to dine multiple times per week
Divided into Shares, Lunchy Stuff, Griddle Game (featuring a 60-year-old pancake recipe), Build Your Own Bowl, and Madi Faves, the menu is designed to dine multiple times per week, lighter some days and more indulgent on others.
An easy start for your mornings
Catering to the neighborhood, Madi makes mornings easy with a grab-and-go coffee counter operated by Heartwork Coffee featuring a full menu of espresso-based beverages, matcha, chai and turmeric teas, and more.
The Madi Design
Madi was designed by husband-and-wife duo Dave and Anna Sindelar of ARCHISECTS, the team behind the award-winning design of Madison on Park. While Madison’s aesthetic is moody and sophisticated mid-century modern, little sister Madi nods to the vibrant, playful, and colorful postmodern retro revival of the late 70s, 80s, and 90s.
Bright and inviting, Madi’s white stucco exterior includes floor-to-ceiling windows, framed in green and blue and accented by the building’s original stained glass windows. Accordion-style glass doors open onto the sidewalk, flooding the dining room with San Diego sunshine and warm breezes, creating a light and airy feel made for daytime crunching.
The corner space includes an outdoor patio for 30 that faces the Kensington neighborhood and a 2,000-square-foot interior that seats 60.
The Madi Team
The Madi team includes Jeffrey Fink (owner of Madison on Park, M-Theory), Matthew Sieve (partner and operator of Madison on Park) and general manager, Trish Rowley, who alongside Fink and Sieve opened Madison as assistant general manager, and previously worked with Sieve at Isabel’s Cantina.
Just as he did for Madison’s brunch menu, Sieve, who is a third-generation restaurateur (his family owns and operates a 100-year-old breakfast restaurant in Minnesota), created the Madi brunch menu.
Located at 3737 Adams Avenue. Madi will be open seven days per week, from 8AM to 2:30PM. To keep up check Madi out on Instagram.
See you there, San Diego!
